The book summaries below were written as part of the content for a website "store" (through the Amazon.com Associate program) .
Book Summaries for SHIFT
As a volunteer writer/editor for SHIFT, an organization for people at midlife and beyond, I wrote book summaries for the SHIFT store and other content for the site. Below are five of the 12 summaries I wrote.
Creativity for Life, by Eric Maisel.
"I define as successful the self-aware, resourceful artist who understands her personality, her chosen life, and the world so well that she can maintain her spirits, her relationships, and her creativity even as she wrestles with the day-to-day challenges confronting her" (p. xix).
In the book, Maisel shows how creative types can thrive in a conventional world through greater self-awareness and commitment to practice. He offers insight on the creative personality, the realities of the marketplace for creatives, and the challenges of doing creative work while balancing relationships and other commitments.
The E-Myth Revisited, by Michael Gerber.
Think you need to be an entrepreneurial type to run a small business? Not necessarily so. As Gerber explains, the vast majority of small-business owners are "technicians," not business types. But because many think they have to do it all (part of the myth), they end up exhausted and disillusioned, captive and disgruntled "employees" in their own businesses.
The key is to think more strategically and systematically—to, as Gerber puts it, work "on the business" rather than "in the business." In doing so, business owners can work more effectively and recapture the excitement that led them into business in the first place.
Megatrends 2010, by Patricia Aburdene.
Can companies make a profit and still be socially and environmentally responsible? According to Aburdene, the answer is a resounding yes. In fact, companies that do not demonstrate these qualities risk failure.
Learn about seven trends, from the decline of the charismatic, overpaid CEO to the emergence of the values-driven consumer, that are transforming "business as usual" and bringing spiritualism and values back into the marketplace.
The New Frugality, by Chris Farrell.
With the recent recession, there are bound to be more books than ever on personal finance. Yet few will have the breadth of The New Frugality. Farrell blends history, real-life stories, and practical advice to help us understand the new economic reality.
Shortly before he died, Farrell's dad observed that he had lived "a good life." That inspired Farrell, and it also forms the basis of a key theme in the book: we must decide what we want out of life and focus our money in that direction. That's not a new idea, but too often it's a throwaway notion that's not adequately explored. That Farrell puts it at the center makes this book essential reading.
Talent is Overrated, by Geoff Colvin.
Ever wondered why you haven't achieved what you wanted to achieve, while those with more modest talents have excelled or even become superstars?.
According to Colvin, the key is practice, and lots of it. And not just putting in time, but deliberate practice that focuses effort where it really counts. Learn why superstars like Tiger Woods and Jack Welch have succeeded, and how you can, too.
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For additional samples, see the Writing and Editing Samples page.